Does this sign look familiar?
For anyone who's ridden Cheesehead Roubaix in past years, it most certainly should! In honor of this year's 10th Annual Cheesehead Roubaix, we've put together a limited run of these commemorative shirts! These are now available online, in-store, and will be on-hand after the ride on April 28th. In traditional Cheesehead Roubaix fashion, proceeds will be donated to the Newburg Fire Department.